experience

HENRY SCHEIN VETERINARY SOLUTIONS 
HealthyPet magazine

Freelance Art Director, 11.16 - present

• Redesign of HealthyPet magazine and art direction for each quarterly issue

• Responsible for layout design, art budget, photo and illustration purchases,
licensing, retouching, and preparing files for production

• Design of sales materials, including media kit, digital ad units and print ads

Vetstreet.com

Freelance Art Director, 07.14 - 10.16

• Helped with key marketing initiatives on Vetstreet.com, including social media, sales materials, promotional and client ad units and new business pitches

 

ADVERTISING AGE

Freelance Art Director, 07.14 - 11.17

• Art direction of client banner ads for AdAge.com, webinars and themed issue eblasts

• Created year-long print advertising campaign for themed issues and developed
special promotion full-page ads

 

BETTER HOMES AND GARDENS MAGAZINE, New York

Creative Director, Marketing, 04.07 - 06.14

• Responsible for all aspects of the Art Department; projects included corporate branding and identity, sales presentations, client advertorials, eblast promotions, event collateral, invitations, media kits, video production and website management

• Collaborated in planning annual sales meetings and developing brand extensions

• Hired and supervised in-house designers, freelance designers, printers,
photographers and multimedia consultants

• Managed budgets, including production costs and freelance compensation

 

LADIES' HOME JOURNAL MAGAZINE, New York

Creative Director, Marketing, 07.06 - 03.07

Promotion Art Director, 12.01 - 06.06

• Managed the Promotion Art Department and all sales materials (similar responsibilities as above)

 

GOTHAM INC. (IPG), New York

Senior Art Director, 03.01 - 08.01

• Concepted, designed and produced magazine, newspaper and outdoor advertising

• Clients included Global Crossing and SunCom/AT&T Wireless

 

YOUNG AND RUBICAM, New York

Art Director, 10.97 - 03.01

• Concepted, designed and produced television commercials, magazine and
newspaper ads, outdoor advertising and promotional materials

• Responsibilities included storyboarding, managing photo shoots and supervising
photographers, directors, printers, stylists, talent, editors and music companies

• Clients included Sears, Jell-O, Citibank, Fisher-Price, KFC, The United Nations, 7-Up, Advil, General Foods International Coffees, Computer Associates and Kraft

 

additional freelance

Jack Welsh Management Institute, Realogy, Uncharted Vet, The Trade Desk, Meredith Home Solutions, Parents magazine, More magazine, Invest Commercial

 

education

• Washington University, St. Louis, MO

  BFA in Advertising Design, Business/Marketing minor

• Continuing education classes in Web Design at Parsons, School of Visual Arts & The New School.

• Design applications include:

Photoshop, Illustrator, InDesign, Dreamweaver, Keynote, Microsoft Word & PowerPoint

 

Let's Talk

 

Stefanie Tramposch

Tel: 646-831-0103